Casino bonuses come in many different forms for players when they explore the potential of online gaming. For the vast majority of sites in operation, bonuses are given by matching initial deposits made by players up to a certain percentage or dollar amount. However, there are many leading organizations that are giving players advantages and bonuses in the form of customer loyalty programs. This approach to customer loyalty keeps players coming back and offers them greater amounts of rewards over time rather than amn isolated bonus up front.

Making a splash in the world of gaming when it comes to customer loyalty are both Starwood Hotels & Resorts Worldwide Inc. and Caesars’ Entertainment Corporation. They have formed a partnership that will actually link their two existing customer loyalty programs, offering players much more with every game that they play. Starwood’s Preferred Guest and Caesars’ Total Rewards are merging under this agreement. The new program will allow players to both earn and redeem points at a larger number of venues and places of businesses than ever before. Both networks include a huge number of hotels and resorts that can now offer players bigger and better benefits than they ever have in the past.

To date, the Caesars’ Total Rewards program has over 45 million members. These individuals will instantly gain access to all of the rewards made possible through Starwood without losing any of the advantages they have enjoyed with Caesars. Points can now be redeemed that will allow them to stay at any of the over 1,100 Starwood properties. There are few limitations when it comes to the gifts and amenities that can be acquired using the new point system. For instance, points can be redeemed for concert tickets, weekends at Caesars Palace, and advantages when it comes to gaming specifically. These two organizations are also not alone in developing joint reward programs such as this. Hyatt Hotels Corporation and MGM Resorts International have formed a similar partnership to reward their patrons. Programs like these provide people with unique ways to gain access to the culture, sporting events, and the music that consistently makes Vegas great.